Tools

Everything we use to build, ship and film a product.

This is the exact stack behind our own launches. Each card says what the tool does for you, what it costs, and whether there's a free alternative. Prices change, so check the sign-up page before you pay for anything.

Affiliate links. This course is free. Some tool links are affiliate links: if you sign up through them we may earn a small commission or account credit, at no extra cost to you. More

Claude

What it does: Claude is the AI agent that does the work in this course. You use the desktop app to plan and talk things through, and Claude Code to build, deploy, test, record and edit.
Why we use it: One agent can run the whole pipeline. It writes code, drives a browser, and reaches your other tools through connectors, so you make the decisions and it handles the chores.
Cost: There is a free plan, but Claude Code needs a paid plan. Plans change, so check the current tiers and prices on the sign-up page before you choose.
Plan we use: A paid Claude plan that includes Claude Code.

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Cloudflare

What it does: Cloudflare hosts your web app (Pages and Workers), manages DNS, and can register domains.
Why we use it: The free hosting tier is enough for most projects, sites load fast, and the agent can deploy for you with Cloudflare's command-line tool, wrangler.
Cost: There is a free tier that covers most course projects, with paid plans if you outgrow it. Domains are paid separately. Check current prices on the sign-up page.
Plan we use: The free plan, with a paid domain when a project goes live.

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Wispr Flow

What it does: Wispr Flow turns your speech into text in any app, including Claude.
Why we use it: Most people talk much faster than they type. Speaking a brief or a round of feedback gets more of your thinking onto the page, and the agent gets better instructions.
Cost: There is a free tier with limits and a paid plan for heavier use. Check the current limits and prices on the sign-up page.
Plan we use: The paid plan, because we dictate every day. The free tier is fine to start with.
Free alternative: The dictation built into Windows (Win + H) or macOS (press the Fn or Globe key twice).

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VibeKit

What it does: VibeKit is a secure proxy between your web app and Airtable, plus an MCP server the agent uses to set it up. Your app can read and write Airtable data without exposing your Airtable token in the browser. We make VibeKit.
Why we use it: It lets you use Airtable as your database, content system and admin panel at the same time, safely, and the agent does the configuration.
Cost: See the VibeKit site for current pricing.
Plan we use: We use VibeKit for every Airtable-backed app in this course.

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ElevenLabs

What it does: ElevenLabs generates AI voices, voice clones, talking avatars with lip-sync, and music.
Why we use it: You get clear narration and an avatar presenter for your demo videos without recording yourself for every take.
Cost: Plans are credit-based, with a small free allowance and paid tiers that include more credits. Check what each plan includes on the sign-up page.
Plan we use: A paid plan with enough credits for regular narration. Voice cloning needs a paid plan (Starter or above).
Free alternative: Record the narration yourself with a decent USB microphone.

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Airtable

What it does: Airtable is a database that looks like a spreadsheet. It also gives you interfaces, automations and email sending, so it doubles as your admin back office.
Why we use it: You can see and edit every record yourself, which you can't easily do with a hidden SQL database. Your content, users and settings live where you can curate them.
Cost: There is a free plan with limits on records and automations, and paid plans with higher limits. Check the current limits and prices on the sign-up page.
Plan we use: The free plan for learning. Move to a paid plan when a project needs more records or automation runs.

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Supporting tools

GitHub

What it does: GitHub stores your code online in repositories and keeps the full history of every change.
Why we use it: Every project in this course is a repo. If the agent breaks something, you can go back to a working version.
Cost: The free plan covers everything in this course, including private repos. Paid plans exist for larger teams. Check the sign-up page for details.
Plan we use: The free plan.

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Google Gemini API

What it does: The Gemini API lets the agent generate images, such as product graphics, thumbnails and avatar stills.
Why we use it: The agent can make the images a project needs on demand, in a consistent style, without you opening a design tool.
Cost: There is a free tier with usage limits and pay-as-you-go pricing above it. Image models and prices change often, so check the current rates before you start.
Plan we use: An API key on the free tier, with billing turned on only when you need more.
Free alternative: Any image generator you already use. Save the images into the project folder by hand.

May be an affiliate link. Same price for you.Get Google Gemini API

Gmail / Google Workspace

What it does: Gmail, or Gmail on a Google Workspace account, sends your app's emails from Airtable automations.
Why we use it: You can send branded emails such as welcomes and notifications without signing up for a separate email provider.
Cost: A personal Gmail account is free. Google Workspace is a paid subscription per user and lets you send from your own domain. Check current prices on the sign-up page.
Plan we use: Google Workspace, so emails come from our own domain.
Free alternative: A free personal Gmail account, which is fine while you test.

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